Apple and IBM: a winning combo for IT
"It will be some time before the dust settles after the unexpected partnership announced last Tuesday between Apple and IBM, but one thing is clear: this will change the dynamic of the enterprise mobility market in significant ways. In many respects, the joint press release the two companies issued doesn't convey the potential scale of this partnership.
The most common reaction was that the deal gives Apple instant credibility as an enterprise device builder. That advantage sunk in very quickly. The fact that Apple CEO Tim Cook and IBM CEO Ginni Rometty acknowledged that this has been in the works for two years shows that Apple has been seriously thinking about how to work better with enterprise IT and the various lines of business that exist in major companies.
It clearly underscores Apple's efforts over the past year or two to show that it takes the enterprise market very seriously. More importantly, by partnering with IBM, Apple will learn how to make iOS a more effective option in the enterprise – a decided plus for customers even if they don't opt for an IBM-packaged solution for iOS deployments.”
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