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Social Media ROI

From NCC's Quarterly Members Conference: Delivering business value from Social Media and Collaboration Tools, 27th September 2011, The Trades Union Congress, London

Bob Pike, COO, SiteForum
An insight from the most recent research from Gallup on how social tools have made it easier for employees to communicate with others to build and maintain business relationships - be it customer facing or internally, demonstrate a real ROI and ultimately improve workflows, sales processes, and organisational decision-making.

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